Project | PR Director​

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Simulating an advertising agency, my group and I had to propose a campaign for BRAWNY Paper Towels. Although we all had our individual roles, we collectively worked as a team to bring this proposal to life. I was the PR Director in charge of researching public opinions, incentives, events, a media kit, and more. Feel free to take a look at the final campaign book as well as my own work I contributed.